Showing Up, Not Showing Off

Showing Up, Not Showing Off

Why Your Business Needs YOU, Consistently In all the talk about marketing and advertising, we often forget one key branding tenet. We’re talking to our audience, not just about our business. Imagine seeing a social post from a local startup. It lists all their...
From Big Boss to Entrepreneurial Leader

From Big Boss to Entrepreneurial Leader

One of the biggest mistakes new entrepreneurs make is assuming they must “do it all.” Even if they hire employees, they cling to their workload. That can lead them to become a tough boss, a workaholic, or both. Neither is ideal if you want to enjoy and...
Your own worst enemy

Your own worst enemy

As I always say, you own your business — it shouldn’t own you. But how does that work if you’re your own boss? Because you’re passionate about your enterprise, you may tend to be a little hard on yourself. To gain entrepreneurial freedom, you must be...