The Top Pricing Myths of Entrepreneurship

The Top Pricing Myths of Entrepreneurship

As I’ve written about before, one of the top reasons that businesses fail is that they incorrectly price their products. You need to find the “Goldilocks” zone of your pricing — not too high, not too low, just right for your target market. Many new...
The Secret To Increasing Profit

The Secret To Increasing Profit

Virtual CFO, Octavia Conner joins me on this episode to talk about one of the most important things in business…PROFIT! Here’s a glance at what you’ll learn from our discussion in this episode: Why 7 figure companies still fall short of profit.How to price for...