In this episode, Peter Mohr and Alejandra Slatapolsky discuss scaling the elements of your business as it grows in size. As corporations grow larger and more impersonal, they often lose the charm, customer service, and attention to detail that made people love their smaller operations. But it doesn’t have to be this way: Alejandra says there is a way to get the best of both worlds.
Here are a few things we cover:
- Improving the scalability of your client experience
- Getting recommendations by delivering consistent communication and follow-up
- Marrying technology automation and the human touch
- Cheaper lead generation through referrals
- Boosting company culture by sharing the passion of the leader
Notable passages:
why client experience is the biggest factor for brand growth and how to maximize yours as you scale
keeping your business, marketing, and messaging strategies consistent to give a cohesive consumer experience
the most common mistakes the business owners make when scaling
Reference links to Alejandra:
https://www.linkedin.com/in/alejandraslatapolsky/
For more entrepreneurial wisdom on a wide variety of topics, follow Pete on Instagram at https://www.instagram.com/petemohr_coach/ or on LinkedIn at https://www.linkedin.com/in/petermohr/.
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