Podcasts Grow Brand Awareness For Your Business

Podcasts Grow Brand Awareness For Your Business

Podcast platforms can and often should be a central part of your marketing. They help you build subject authority and grow awareness of your expertise. This spreads word of your name with the audience. Let’s talk about why people love podcasting. There’s...
Showing Up, Not Showing Off

Showing Up, Not Showing Off

Why Your Business Needs YOU, Consistently In all the talk about marketing and advertising, we often forget one key branding tenet. We’re talking to our audience, not just about our business. Imagine seeing a social post from a local startup. It lists all their...
Breaking Free from the Meeting Invites

Breaking Free from the Meeting Invites

From “when are you free?” to “what’s next” Centuries ago, we relied on slow methods of communication. It took months, sometimes years, to connect with people far away. As we moved into cities and work became more industrial, all that began to change. Eventually, we...
From Big Boss to Entrepreneurial Leader

From Big Boss to Entrepreneurial Leader

One of the biggest mistakes new entrepreneurs make is assuming they must “do it all.” Even if they hire employees, they cling to their workload. That can lead them to become a tough boss, a workaholic, or both. Neither is ideal if you want to enjoy and...
Are You Hustling or Hurting Your Business?

Are You Hustling or Hurting Your Business?

Every entrepreneurial journey begins with a great idea — or at least a passionate one. That idea drives an intense motivation to bring that idea to life. Entrepreneurs are famously zealous in their goals, often sacrificing long hours for their business. Does that...