In this episode of The Footwear Retailer Podcast, Pete Mohr welcomes retail expert Bob Negen of WhizBang! Retail Training. They discuss how independent retailers can thrive by creating a customer-first culture, mastering sales techniques, and providing exceptional experiences that keep customers coming back. Bob shares his “Perfect Purchase” framework and insights from his decades of retail expertise.

Key Takeaways:
• How to implement a sales-focused culture that prioritizes care and experience.
• The power of empathy and connection in driving retail success.
• Practical tips for creating structured sales training programs.

Guest and Host Information:
→ Connect with Bob Negen:
LinkedIn: Bob Negen, Retail Expert
FB: Bob Negen
Website: Whizbang Retail Training
→ Follow Pete Mohr for updates: @TheFootwearRetailer
→ Access more episodes and resources: TheFootwearRetailer.com

Action Step:
Evaluate your current sales culture and identify one way to make it more customer-focused. Begin training your team to deliver the perfect purchase every time.

Join the Conversation:
If you found this episode valuable, share it with your fellow retailers and subscribe to our podcast for more actionable tips and strategies.